Web Design & Hosting for Home-Service Contractors · SF Bay Area

Your next customer looked you up last night.

They found a directory selling your leads to somebody else — or nothing at all. I build websites for Bay Area contractors that turn that search into a booked job. And you see the finished design before you pay a dollar.

No sales call required — every price is published on this page.

Days, not monthsA Launch site is live about a week after your deposit
$2,500 flatPublished pricing below — no quote games, no retainers
100% yoursYour domain, your files, your site — leave anytime with everything
One per countyI never build for two direct competitors in the same county

01 — Selected Work

Built to make the phone ring — and easy on the eyes while it does.

Every site below was designed around one question: what does this business's customer need to feel before they reach out? Two kinds of work here, both labeled honestly: live client builds — screenshots only, no links, because my clients' sites exist to win them customers, not to advertise me — and studio concepts, so you can see your trade done right before you ask for your own.

live client build — counseling practice
Live client build — a warm, calm counseling-practice homepage designed to make the first phone call easier
The counseling practice website on a phone
PROJECT / 01

A Private Counseling Practice

The owner built his first website himself — and got stuck where most owners get stuck: it never felt right. We rebuilt it around the person actually visiting: someone nervous, deciding whether to make a hard phone call. Calm colors, plain words, zero friction to reach out. The reaction from his colleagues — “who built this?” — is half the reason this studio exists.

Live client siteColoradoDesign + Copy + SEO
studio concept — hardscape
Alder and Stone hardscape concept website — twilight paver patio hero with the headline 'Evenings out here are the whole point'
Alder and Stone concept website on a phone
CONCEPT / 02

Alder & Stone Hardscape

A studio concept showing what a Bay Area paver company's site should do: sell the evening, not the stones — then back it with licensing, itemized quotes, and a one-crew promise.

Studio conceptHardscapeThis could be yours
live client build — real estate media
Live client build — dark editorial homepage for a real estate media business
The real estate media website on a phone
PROJECT / 03

A REALTOR®'s Media Company

This owner got stuck the same way — a do-it-yourself builder, nights lost, a site that didn't look like her work. The rebuild positions her as the obvious choice to listing agents and cuts booking to under a minute: no account, no deposit, no phone tag.

Live client siteCoastal New EnglandDesign + Copy + Booking

The next spot here is reserved for a Bay Area contractor. It could be your company — request your free draft →

03 — Why Me

I run a home-service business too. That's the difference.

I'm Ben Beck. I own and operate Thrive Cleaners, a residential cleaning company serving Contra Costa and Alameda Counties — look it up. Scheduling crews, quoting jobs, answering the phone while driving between them: I know exactly what a missed call costs, because I've missed them.

The web design started as favors — for owners who'd tried the do-it-yourself builders and gotten stuck. I built my own company's site, then a counselor's, then a real estate photographer's, and watched what happened when a small business finally looked as good online as it is in person. When the counselor's colleagues started asking who built his site, I stopped calling it a favor. It's the thing I'm best at.

Agencies design for their portfolio. I design for the homeowner at 9pm comparing three contractors on her phone — because as an operator, that homeowner is who pays my bills too.

Your website's job isn't to be pretty. It's to make a homeowner feel safe spending five figures with you.
Ben Beck Owner, Beck Web Studio Owner, Thrive Cleaners Contra Costa County, CA
  • 01I know your math. An average ticket, a close rate, what a directory charges per shared lead. A website that books two extra jobs a year has paid for itself — everything after that is margin.
  • 02I know your customer. Homeowners don't buy features, they buy certainty: license, reviews, real photos, a price range, and a fast way to reach a human.
  • 03I know your time. You don't have six weeks of agency meetings in you. My process needs about an hour of your attention, total.
  • 04I'm up the road. Based in Contra Costa County, born of a Bay Area business. When we talk, I've already driven past the work you're proud of.

04 — How It Works

See it first. Then decide.

Every web designer says "trust me." I'd rather show you. That's the whole model — it's why my clients never buy a promise, only a finished thing they've already seen.

01

Your homepage, built free

Tell me about your business below. I research your trade, your county, your reviews, and your competitors — then design your actual homepage and send you a private link. No deposit, no meeting, no obligation. If you hate it, delete the email.

02

We make it yours

You like it, we talk — 15 minutes. Half the build fee starts the work. Your real photos, your reviews, your license and warranty details go in, and I write every page in words your customers actually use. You approve everything.

03

Launch, then keep it working

Live in days, on a domain registered in your name. Hosting and care is $149 a month — and every month you get a plain-English report: visits, calls tapped, forms filled. You'll never wonder what your website is doing.

The only guarantee that means anything:

You don't pay the balance until you approve the finished site. Not "satisfaction guaranteed" — approval, in writing, before the second half of the invoice exists. If I can't make it something you're proud of, the deposit covered my work and you owe nothing more.

05 — Why the Words Matter

Written for the person paying for the job.

Most contractor sites are written from the owner's side of the truck — years in business, equipment lists, trade acronyms. Your buyer is a homeowner at 9pm with three tabs open and one fear: choosing wrong. I write every page for that person, in their language, mined from what your customers already say about you in reviews.

What you'd naturally say
What your buyer needs to hear
“25 years of experience, fully equipped fleet”
“They've solved my exact problem hundreds of times — and they'll show up with the right gear.”
“Competitive pricing, free estimates”
“A real number range before anyone visits my home — so I know I'm not wasting a Saturday.”
“Licensed & insured”
“Here's the license number — check it at cslb.ca.gov yourself. We'll wait.”

That translation is the product. The design earns the stay; the words earn the call.

06 — What I Do

Everything a contractor's site needs. Nothing it doesn't.

DESIGN / BUILD

Design & build

Custom-designed, hand-built pages — no templates, no page builders. Fast on a phone, obvious where to tap, and shaped around your trade's actual buying decision.

COPY

Words that sell the work

I write every headline and page from your real reviews and your customers' own language. You read it, you approve it, and it sounds like you — not like a brochure.

LOCAL SEO

Found in your cities

Per-city and per-service pages, structured data Google reads, clean titles, and a tuned Google Business Profile — the foundation local rankings are built on.

HOSTING / CARE

Hosting & care

Fast hosting, SSL, backups, security, and small content updates when you need them — plus a monthly plain-English report of what the site produced. $149/mo, cancel anytime.

07 — Pricing

Published prices. Imagine that.

Most agencies hide pricing behind a "discovery call." Here's mine, same as I'd want it: flat, in writing, before we've ever spoken. Half to start, half only after you approve the finished site.

Launch

The essential site, done right

$2,500 one-time

First five clients: $2,000

  • One long-scroll page, mobile-first
  • Click-to-call + quote form
  • Your real reviews, built in
  • Your CSLB license, bond & insurance, shown the way homeowners check them
  • LocalBusiness + FAQ structured data
  • Analytics wired from day one
  • Live in about a week
Start with a free draft
Best value

Growth

For ranking across your service area

$4,500 one-time
  • Everything in Launch
  • 5–7 pages: per-service + per-city SEO pages
  • Full copywriting, every page
  • Project gallery
  • Google Business Profile optimization
  • Live in 2–3 weeks
Start with a free draft

Dominate

For being the first name in your county

$7,500 one-time
  • Everything in Growth
  • Quote funnel with budget qualification
  • Before / after galleries
  • 90-day local SEO sprint
  • Competitor teardown, documented
  • Live in about 4 weeks
Start with a free draft
Hosting & Care — the part that keeps it working

Hosting, SSL, backups, security, small content updates, and a monthly plain-English results report. Month-to-month, cancel anytime — and if you ever leave, you take the whole site with you, free.

$149/mo

The fine print, in plain sight: 50% deposit to schedule the build; the balance is only invoiced after you approve the finished site. Your domain is registered in your name from day one — non-negotiable, even if you leave. Founding pricing: my first five clients get the Launch build for $2,000; it ends permanently at client #5.

08 — The Honest Comparison

Your three real options, side by side.

DIY builder (Wix, etc.)Beck Web StudioMarketing agency
What it costs$200–$500/yr + your weekends$2,500–$7,500 flat + $149/mo$5,000–$25,000+ or $1,000+/mo retainers
Who does the workYou, at 10pm, after a full day on the jobMe — designed, written, and built for youA rotating team; you're one of forty accounts
See it before you pay?No — nothing exists until you build itYes — your homepage is drafted free, firstNo — pay, then wait for round one
Do you own it?No — leave Wix and you keep nothing; there is no exportYes — your domain, your files; full export free, runs on any standard hostSometimes — read the contract twice
Built for your trade?Generic template, generic wordsHome-service contractors only, one per county — that's the dealDepends who they hired this quarter
Time you'll spend40+ hours, then it still looks DIYAbout an hour, totalWeeks of meetings and email threads

Beck Web Studio

Cost$2,500–$7,500 flat + $149/mo
Who does the workMe — designed, written, and built for you
See it before you pay?Yes — your homepage is drafted free, first
Do you own it?Yes — your domain, your files; full export free
Built for your trade?Home-service contractors only, one per county
Your timeAbout an hour, total

DIY builder (Wix, etc.)

Cost$200–$500/yr + your weekends
Who does the workYou, at 10pm, after a full day on the job
Do you own it?No — leave Wix and you keep nothing
Your time40+ hours, then it still looks DIY

Marketing agency

Cost$5,000–$25,000+ or $1,000+/mo retainers
Who does the workA rotating team; you're one of forty accounts
Do you own it?Sometimes — read the contract twice
Your timeWeeks of meetings and email threads

One of us is renting you a website. It isn't me — my clients own every file, and I have to stay good to keep them.

09 — Good Questions

Everything contractors ask me, answered straight.

What does a website actually cost?
$2,500 for a one-page Launch site, $4,500 for the five-to-seven-page Growth build — the one I recommend for most trades — and $7,500 for Dominate. Hosting and care is $149/mo. That's the whole list — no setup fees, no surprise line items. Half up front, and the balance only after you approve the finished site.
A free homepage draft? What's the catch?
The catch is on my side: I spend real hours on spec, and some drafts get ignored. I do it anyway because a finished design closes better than any sales pitch — and "one per county, per trade" keeps the free work finite. Your risk is two minutes of typing.
How long until I'm live?
Launch sites go live about a week after deposit; Growth takes two to three weeks. Your free homepage draft usually exists before you've committed to anything at all — that part takes days, not weeks.
Do I own the website, or do you?
You do. All of it. Your domain is registered in your name from day one — I won't build any other way. At final payment the site's files are yours. If you ever cancel hosting, I hand you a complete export, free, that runs on any standard web host. Compare that with Wix or Squarespace, where leaving means starting over from nothing.
I already have a website. Can you fix it instead?
Usually the honest answer is that a rebuild costs the same as a fix and works better. Send me your current site through the form — I'll tell you plainly which it needs, and the free draft will show you the difference rather than describe it.
All my work comes from referrals. Why would I need this?
Because referrals check you out too. When a happy customer passes your name along, the next thing that homeowner does is search for you — and what they find either confirms the recommendation or quietly kills it. A website doesn't replace word of mouth; it closes the jobs word of mouth starts.
Will I rank #1 on Google?
Anyone who promises you a ranking is lying to you — Google doesn't take orders from web designers. What I build is the mechanism rankings come from: fast pages, per-city and per-service content, structured data, and a tuned Google Business Profile. Then the monthly report shows you plainly what's happening: visits, calls, form fills. Mechanism and measurement — that I can promise.
Do I have to write anything or come up with ideas?
No. I pull the raw material from your reviews, your license record, and one short conversation — then write every page in your customers' own language. Your total time in the whole process is about an hour, and you approve every word before launch.
What about photos? Mine are all on my phone.
Phone photos of real jobs beat stock photos of models in hard hats, every time. I'll tell you exactly which shots to send (and which angles to grab on your next job), then handle the editing and layout. Real work, well presented, is the most convincing thing on any contractor's site.
What exactly does the $149/mo cover?
Hosting, SSL certificate, daily backups, security monitoring, and small content updates when you need them — new photos, a price change, a holiday notice. Plus the monthly plain-English report of what the site produced. Month-to-month, cancel anytime, no contract.
Can I make changes to the site myself?
Most clients don't want to — that's what the care plan's content updates are for, and asking me is faster than learning an editor. But it's your site: at final payment you have every file, and any change you want to make (or have anyone make) is yours to make. No lock-in, technical or otherwise.
You're one person. What if you get hit by a bus?
Fair question, and it's exactly why everything is built the way it is: your domain is in your name, your site is standard, portable code with no proprietary system behind it, and you hold a full export. Any web developer in the county could pick it up tomorrow. One-person studio, zero-person dependency.
Do you also run Google Ads or sell leads?
No. I build and maintain the thing your marketing points at — the site that turns attention into booked jobs. No retainers, no ad budgets, no lead reselling. If you want ads later, your site will be ready for them, and I'll tell you honestly whether they're worth it for your trade.
Do you use AI to build the sites?
Yes — openly, the way your best crew uses power tools. AI speeds up my research, drafting, and testing; it's a big part of how a one-person studio ships agency-grade work in a week for $2,500 instead of $15,000. What it never does is decide. I choose what goes on the page, the words come from your real reviews and your customers' language, and nothing launches until you've approved every line. You're paying for judgment about what makes a homeowner call — the tools just make it fast.
How long have you been doing this?
Beck Web Studio is new — that's exactly why the founding pricing exists. The craft isn't new: I've been building sites since before this was a business — my own company's, then owners who'd gotten stuck doing it themselves. And the model means you never take newness on faith: the draft is free, and the balance waits until you approve the finished site. Judge the work, not the years.
What happens if I cancel?
You get a complete export of your site, free — every file, no "buyout" fee, no hostage-taking. It runs on any standard host, and any freelancer can maintain it. Your domain was always in your name, so there's nothing to transfer. I'd rather earn the next month than lock you into it.

10 — Start Here

Get your homepage, before you decide.

Two minutes of your time. Then I go build your homepage and send you a private link — free, no obligation, no follow-up barrage.

Here's exactly what happens after you hit the button:

  • 01I reply within one business day to confirm I've got what I need (and that your county's spot is open).
  • 02I research your trade, your cities, your reviews, and your competitors — then design your homepage.
  • 03You get a private link to the finished draft. Love it, and we talk. Don't, and you'll never hear from me again.

Rather just write? ben@beckwebstudio.com

Request my free homepage draft

No deposit. No obligation. One per county, per trade.

Your info goes to me, Ben — not a sales team, not a list. Opt out anytime with one reply.

Got it. I'm on it.

You'll hear from me within one business day — usually with your draft already started. Talk soon. — Ben

Get My Free Homepage Draft →