Web Design & Hosting for Home-Service Contractors · SF Bay Area

Your next customer looked you up last night.

They found a directory selling your leads to somebody else — or nothing at all. I build websites for Bay Area contractors that turn that search into a booked job. And you see the finished design before you pay a dollar.

No sales call required — every price is published on this page.

See it firstYour homepage is drafted free, before you pay anything
$2,000 flatPublished pricing below — no quote games, no retainers
100% yoursYour domain, your files, your site — leave anytime with everything
One per countyI never build for two direct competitors in the same county

01 — Selected Work

Built to make the phone ring — and easy on the eyes while it does.

Every site below was designed around one question: what does this business's customer need to feel before they reach out? Two kinds of work here, both labeled honestly: live client builds — screenshots only, no links, because my clients' sites exist to win them customers, not to advertise me — and studio concepts, so you can see your trade done right before you ask for your own. The first project is the exception: my own company, linked live — I don't need my own permission.

thrivecleaners.com
Thrive Cleaners website — bright green homepage with the headline 'A cleaner home. A life that thrives.'
Thrive Cleaners website on a phone
PROJECT / 00 — MY OWN COMPANY

Thrive Cleaners

The one site I can show you live, because I own the business it books jobs for. Every promise on this page — phone-first design, plain-language booking, speed — gets tested here with my own money on the line.

Live — my companyContra Costa & the East BayDesign + Copy + Booking
Visit the live site →
live client build — counseling practice
Live client build — a warm, calm counseling-practice homepage designed to make the first phone call easier
The counseling practice website on a phone
PROJECT / 01

A Private Counseling Practice

The owner built his first website himself — and got stuck where most owners get stuck: it never felt right. We rebuilt it around the person actually visiting: someone nervous, deciding whether to make a hard phone call. Calm colors, plain words, zero friction to reach out. The reaction from his colleagues — “who built this?” — is half the reason this studio exists.

Live client siteColoradoDesign + Copy + SEO
studio concept — hardscape
Alder and Stone hardscape concept website — twilight paver patio hero with the headline 'Evenings out here are the whole point'
Alder and Stone concept website on a phone
CONCEPT / 02

Alder & Stone Hardscape

A studio concept showing what a Bay Area paver company's site should do: sell the evening, not the stones — then back it with licensing, itemized quotes, and a one-crew promise.

Studio conceptHardscapeThis could be yours
live client build — real estate media
Live client build — dark editorial homepage for a real estate media business
The real estate media website on a phone
PROJECT / 03

A REALTOR®'s Media Company

This owner got stuck the same way — a do-it-yourself builder, nights lost, a site that didn't look like her work. The rebuild positions her as the obvious choice to listing agents and cuts booking to under a minute: no account, no deposit, no phone tag.

Live client siteCoastal New EnglandDesign + Copy + Booking

The next spot here is reserved for a Bay Area contractor. It could be your company — request your free draft →

03 — Why Me

I run a home-service business too. That's the difference.

I'm Ben Beck. I own and operate Thrive Cleaners, a residential cleaning company serving Contra Costa and Alameda Counties — see for yourself. Scheduling crews, quoting jobs, answering the phone while driving between them: I know exactly what a missed call costs, because I've missed them.

The web design started as favors — for owners who'd tried the do-it-yourself builders and gotten stuck. I built my own company's site, then a counselor's, then a real estate photographer's, and watched what happened when a small business finally looked as good online as it is in person. When the counselor's colleagues started asking who built his site, I stopped calling it a favor. It's the thing I'm best at.

Agencies design for their portfolio. I design for the homeowner at 9pm comparing three contractors on her phone — because as an operator, that homeowner is who pays my bills too.

Your website's job isn't to be pretty. It's to make a homeowner feel safe spending five figures with you.
Ben Beck Owner, Beck Web Studio Owner, Thrive Cleaners Contra Costa County, CA
  • 01I know your math. An average ticket, a close rate, what a directory charges per shared lead. A website that books two extra jobs a year has paid for itself — everything after that is margin.
  • 02I know your customer. Homeowners don't buy features, they buy certainty: license, reviews, real photos, a price range, and a fast way to reach a human.
  • 03I know your time. You don't have six weeks of agency meetings in you. My process needs about an hour of your attention, total.
  • 04I'm up the road. Based in Contra Costa County, born of a Bay Area business. When we talk, I've already driven past the work you're proud of.

04 — How It Works

See it first. Then decide.

Every web designer says "trust me." I'd rather show you. That's the whole model — it's why my clients never buy a promise, only a finished thing they've already seen.

01

Your homepage, built free

Tell me about your business below. I research your trade, your county, your reviews, and your competitors — then design your actual homepage and send you a private link. No deposit, no meeting, no obligation. If you hate it, delete the email.

02

We make it yours

You like it, we talk — 15 minutes. Half the build fee starts the work. Your real photos, your reviews, your license and warranty details go in, and I write every page in words your customers actually use. You approve everything.

03

Launch, then keep it working

Live on a domain registered in your name. Every site comes with a monthly plan, from $99 for hosting. On Care, your newest reviews go up every month and a plain-English report lands on the 1st: calls from the site, visits, the towns they came from, and your new reviews. You'll never wonder what your website is doing.

The only guarantee that means anything:

You don't pay the balance until you approve the finished site. Not "satisfaction guaranteed" — approval, in writing, before the second half of the invoice exists. If I can't make it something you're proud of, the deposit covered my work and you owe nothing more.

05 — Why the Words Matter

Written for the person paying for the job.

Most contractor sites are written from the owner's side of the truck — years in business, equipment lists, trade acronyms. Your buyer is a homeowner at 9pm with three tabs open and one fear: choosing wrong. I write every page for that person, in their language, mined from what your customers already say about you in reviews.

What you'd naturally say
What your buyer needs to hear
“25 years of experience, fully equipped fleet”
“They've solved my exact problem hundreds of times — and they'll show up with the right gear.”
“Competitive pricing, free estimates”
“A real number range before anyone visits my home — so I know I'm not wasting a Saturday.”
“Licensed & insured”
“Here's the license number — check it at cslb.ca.gov yourself. We'll wait.”

That translation is the product. The design earns the stay; the words earn the call.

06 — What I Do

Everything a contractor's site needs. Nothing it doesn't.

DESIGN / BUILD

Design & build

Custom-designed, hand-built pages — no templates, no page builders. Fast on a phone, obvious where to tap, and shaped around your trade's actual buying decision.

COPY

Words that sell the work

I write every headline and page from your real reviews and your customers' own language. You read it, you approve it, and it sounds like you — not like a brochure.

LOCAL SEO

Found in your cities

Per-city and per-service pages built from your real jobs, structured data Google reads, and clean titles — the foundation local rankings are built on.

HOSTING / CARE

Hosting & care

Fast hosting, HTTPS, backups, and security from $99/mo. Care adds your newest reviews every month, new jobs in your portfolio, changes when you ask, and a monthly plain-English report — $199/mo, cancel anytime.

07 — Pricing

Published prices. Imagine that.

Most agencies hide pricing behind a "discovery call." Here's mine, flat and in writing, before we've ever spoken. Every build includes your changes. Half to start, half only after you approve the finished site.

The website

The pages your customers need

$2,000 one-time
  • Your main page, built for a phone, a page with all your work, and a page for each service your own jobs and photos support.
  • Click-to-call and a quote form
  • Your real reviews and your own job photos
  • Your CSLB license, bond & insurance, shown the way homeowners check them
  • Structured data, fast load, analytics from day one
  • Your changes included: a short intake form, then one more round within 7 days
Start with a free draft

More than one location? That’s a quote, not a tier.

Every site comes with a monthly plan. You pick which.

Month to month. No contract. Cancel anytime and take the whole site with you.

Hosting

Keeps it live

$99 /mo
  • Hosting, HTTPS, backups, security
  • Uptime monitoring
  • Changes whenever you want them, $50 each
Start with a free draft
What I recommend

Care

Keeps it current, without you thinking about it

$199 /mo
  • Everything in Hosting
  • Your newest reviews added every month
  • New jobs added to your portfolio whenever you send photos
  • Changes to wording, prices, services, or crew whenever you ask
  • A call tracking number, and a one-page report on the 1st: calls from the site, visits, the towns they came from, the new reviews added
Start with a free draft

Grow

More of the work you want

$349 /mo
  • Everything in Care
  • One new page a month for a service or town you want more of
  • Chosen from the searches your report shows are already bringing people in
  • Built from your own jobs and photos
Start with a free draft

The fine print, in plain sight: Half to start the build; the balance is only invoiced after you approve the finished site (approval is assumed 5 business days after I send it, if I haven’t heard from you). Pay a year of any plan up front and get two months free ($990, $1,990, or $3,490). Rather not write a check? Nothing down is $349 a month for twelve months, covering the $2,000 website and Hosting, then whichever plan you pick — paying up front saves you $1,000. One change is one request about one thing: a price, a sentence, a photo swapped. Your domain is registered in your name from day one. Read the full terms.

08 — The Honest Comparison

Your three real options, side by side.

DIY builder (Wix, etc.)Beck Web StudioMarketing agency
What it costs$200–$500/yr + your weekends$2,000 flat + from $99/mo$5,000–$25,000+ or $1,000+/mo retainers
Who does the workYou, at 10pm, after a full day on the jobMe — designed, written, and built for youA rotating team; you're one of forty accounts
See it before you pay?No — nothing exists until you build itYes — your homepage is drafted free, firstNo — pay, then wait for round one
Do you own it?No — leave Wix and there's no usable export; you start overYes — your domain, your files; full export free, runs on any standard hostSometimes — read the contract twice
Built for your trade?Generic template, generic wordsHome-service contractors only, one per county — that's the dealDepends who they hired this quarter
Time you'll spend40+ hours, then it still looks DIYAbout an hour, totalWeeks of meetings and email threads

Beck Web Studio

Cost$2,000 flat + from $99/mo
Who does the workMe — designed, written, and built for you
See it before you pay?Yes — your homepage is drafted free, first
Do you own it?Yes — your domain, your files; full export free
Built for your trade?Home-service contractors only, one per county
Your timeAbout an hour, total

DIY builder (Wix, etc.)

Cost$200–$500/yr + your weekends
Who does the workYou, at 10pm, after a full day on the job
Do you own it?No — leave Wix and there's no usable export
Your time40+ hours, then it still looks DIY

Marketing agency

Cost$5,000–$25,000+ or $1,000+/mo retainers
Who does the workA rotating team; you're one of forty accounts
Do you own it?Sometimes — read the contract twice
Your timeWeeks of meetings and email threads

One of us is renting you a website. It isn't me — my clients own every file, and I have to stay good to keep them.

09 — Good Questions

Everything contractors ask me, answered straight.

What does a website actually cost?
$2,000 for the website: your main page, a page with all your work, and a page for each service your own jobs and photos support, with your changes included. More than one location is a quote. Every site comes with a monthly plan: Hosting $99, Care $199, or Grow $349. That’s the whole list — no setup fees, no surprise line items. Half up front, and the balance only after you approve the finished site.
A free homepage draft? What's the catch?
The catch is on my side: I spend real hours on spec, and some drafts get ignored. I do it anyway because a finished design closes better than any sales pitch — and "one per county, per trade" keeps the free work finite. Your risk is two minutes of typing.
How long until I'm live?
Your free homepage draft usually exists before you've committed to anything at all. Once you say yes, you fill in a short intake form, I build your changes, you get one more round, and it goes live when you approve it. The pace is mostly set by how fast your changes come back — there's no waiting on round one.
Do I own the website, or do you?
You do. All of it. Your domain is registered in your name from day one — I won't build any other way. At final payment the site's files are yours. If you ever cancel hosting, I hand you a complete export, free, that runs on any standard web host. Compare that with Wix or Squarespace, where leaving means starting over from nothing.
I already have a website. Can you fix it instead?
Usually the honest answer is that a rebuild costs the same as a fix and works better. Send me your current site through the form — I'll tell you plainly which it needs, and the free draft will show you the difference rather than describe it.
All my work comes from referrals. Why would I need this?
Because referrals check you out too. When a happy customer passes your name along, the next thing that homeowner does is search for you — and what they find either confirms the recommendation or quietly kills it. A website doesn't replace word of mouth; it closes the jobs word of mouth starts.
Will I rank #1 on Google?
Anyone who promises you a ranking is lying to you — Google doesn't take orders from web designers. What I build is the mechanism rankings come from: fast pages, per-city and per-service content, and structured data — and on the Grow plan, a new page each month for the searches that are already working. The monthly report on Care and Grow shows you plainly what's happening: visits, calls, form fills. Mechanism and measurement — that I can promise.
Do I have to write anything or come up with ideas?
No. I pull the raw material from your reviews, your license record, and one short conversation — then write every page in your customers' own language. Your total time in the whole process is about an hour, and you approve every word before launch.
What about photos? Mine are all on my phone.
Phone photos of real jobs beat stock photos of models in hard hats, every time. I'll tell you exactly which shots to send (and which angles to grab on your next job), then handle the editing and layout. Real work, well presented, is the most convincing thing on any contractor's site.
What do the monthly plans cover?
Hosting ($99) keeps it live: hosting, HTTPS, backups, security, uptime monitoring; changes are $50 each. Care ($199) adds your newest reviews every month, new jobs in your portfolio whenever you send photos, changes to wording, prices, services, or crew whenever you ask, and a plain-English report on the 1st. Grow ($349) adds one new page a month for a service or town you want more of. Month-to-month, cancel anytime, no contract.
Can I make changes to the site myself?
Most clients don't want to — that's what the Care plan is for, and asking me is faster than learning an editor. But it's your site: once the build is paid in full you have every file, and any change you want to make (or have anyone make) is yours to make. No lock-in, technical or otherwise.
You're one person. What if you get hit by a bus?
Fair question, and it's exactly why everything is built the way it is: your domain is in your name, your site is standard, portable code with no proprietary system behind it, and you hold a full export. Any web developer in the county could pick it up tomorrow. One-person studio, zero-person dependency.
Do you also run Google Ads or sell leads?
No. I build and maintain the thing your marketing points at — the site that turns attention into booked jobs. No retainers, no ad budgets, no lead reselling. If you want ads later, your site will be ready for them, and I'll tell you honestly whether they're worth it for your trade.
Do you use AI to build the sites?
Yes — openly, the way your best crew uses power tools. AI speeds up my research, drafting, and testing; it's a big part of how a one-person studio ships agency-grade work for $2,000 instead of $15,000. What it never does is decide. I choose what goes on the page, the words come from your real reviews and your customers' language, and nothing launches until you've approved every line. You're paying for judgment about what makes a homeowner call — the tools just make it fast.
How long have you been doing this?
Beck Web Studio is new, and I won't pretend otherwise. The craft isn't new: I've been building sites since before this was a business — my own company's, then owners who'd gotten stuck doing it themselves. And the model means you never take newness on faith: the draft is free, and the balance waits until you approve the finished site. Judge the work, not the years.
What happens if I cancel?
You get a complete export of your site, free — every file, no "buyout" fee, no hostage-taking. It runs on any standard host, and any freelancer can maintain it. Your domain was always in your name, so there's nothing to transfer. I'd rather earn the next month than lock you into it.

10 — Start Here

Get your homepage, before you decide.

Two minutes of your time. Then I go build your homepage and send you a private link — free, no obligation, no follow-up barrage.

Here's exactly what happens after you hit the button:

  • 01I reply within one business day to confirm I've got what I need (and that your county's spot is open).
  • 02I research your trade, your cities, your reviews, and your competitors — then design your homepage.
  • 03You get a private link to the finished draft. Love it, and we talk. Don't, and you'll never hear from me again.

Rather just write? ben@beckwebstudio.com

Request my free homepage draft

No deposit. No obligation. One per county, per trade.

Your info goes to me, Ben — not a sales team, not a list. Opt out anytime with one reply.

Got it. I'm on it.

You'll hear from me within one business day. Talk soon. — Ben

Get My Free Homepage Draft →